There have been a lot of rumors stating that the internet giant, Google, is planning to purchase the online gambling giant, Bwin.Party. This rumor is spreading like wildfire among the social and online media as well as the financial media. When the story was first reported online, it mentioned that Google is readying up a 200 p (3.17 dollars) per share cash offer in order to buy out Bwin.Party’s operations if the company wants to get the deal finished before the anticipated regulation of the online gambling market of the state on New Jersey. This regulation will occur on the 23rd of November. Bwin.Party is expected to enter a partnership deal with MGM Resorts and Boyd Gaming in order to be able to offer an online gambling product in the state of New Jersey that will be connected to the Borgata Casino and Hotel, one of the most popular casinos in the state. This rumor had a direct effect on the shares of Bwin.Party as they increased by 4% on the Stock Exchange of London.
The question that arises from all of this, is why did Google suddenly decide to jump to the online gambling market all of a sudden. Although it is a known fact that a regulated internet gambling market in New Jersey is going to become a great source of revenue for the involved companies, Google has never been an advocate for gambling. Another question, if Google is that interested in gambling, why did it wait so long to take such action. On the other hand, Google has always welcomed getting involved in different kinds of projects and businesses, even those who seem to be far from its core business. Up until now, no official statement or comment regarding the matter has been announced by both, Bwin.Party and Google.

